Executive Director of Communications
Please review the following information for selected Communications policies.
Policies listed on this page include:
Union students are not to be considered a captive audience for the promotion of business, recreation or other educational entities. The intent of this policy is to prohibit the exploitation of students in order to promote non-school-sponsored athletic clubs or any business or private enterprise.
The distribution of all literature, posters/signs, announcements, and advertisements by outside agencies and/or individuals must be approved by the Executive Director of Communications. The building principal will then have the discretion of deciding if, when and how the information will be distributed. A stamp will be placed on a copy of the material to be distributed, and building principals shall only distribute items which have been approved. No literature will be distributed that contains primarily religious, objectionable, or political overtones which may be beneficial to any particular group or business at the expense of others.
If the official stamp of the Executive Director of Communications is not visible on the literature to be distributed, the principal should refer the individual to the Director of Communications for necessary authorization.
The Executive Director of Communications will not approve any attempts by outside agencies, profit or non-profit, to solicit students of the district through the use of advertising or fund-raising campaigns. However, it should be understood that some advertising and sales, when in connection with school-related activities, can be beneficial to the district and its students. Therefore, advertising and book sales may be permitted in the district if they are directly related to approved school clubs or activities that benefit district students. Such activities may include, but are not limited to, school newspapers, yearbooks, athletic clubs and cheerleading clubs. School-sponsored fund-raising flyers/promotion materials shall be considered permissible and shall only require the approval of the principal. Trips and excursions sponsored by employees may be advertised to the student body by flyers or posters approved by the Executive Director of Communications. No district funds may be expended to advertise such trips. Notification that the school does not sponsor such events must appear prominently on all flyers and posters and must be clarified to all students and parents.
Any individual, who calls on the principal or other school employees for the purpose of selling or advertising, including a proposal to photograph students, must have prior approval from the Executive Director of Communications.
Logos and Trademarks - Download Policy in PDF format
Union Public Schools Trademarks and Trade Names
The Board of Education recognizes the importance of protecting its trademarks and trade names from unauthorized use. It is, therefore, the policy of the Board to implement a trademark registration and licensing policy as follows: All of the trademarks, service marks, trade name logos and/or symbols of Union Public Schools including, but not limited to, the names “Union Public Schools” and “Union Redskins” are registered trademarks with the Secretary of State, State of Oklahoma, or are entitled to protection under the common law. It is the policy of the Board to actively defend their trademark status. Any use of a Union Public Schools trademark must have prior written approval of the Superintendent or designee and must be produced, manufactured, or sold under license by Union Public Schools.
Union Public Schools
Board of Education Policy 1700
The design of each registered Union logo must remain intact. No alterations, additions or deletions to any part of the logo are permitted without written permission from the Superintendent or designee.
The registration notice is part of the logo and must be included in the place indicated on each logo. The use of more than one specific type of Union logo in a particular publication or flyer is discouraged.
Acceptable colors for Union logos are solid red, white, black and silver, used individually or in combination of the four.
In the case of the “Split U” logo – most commonly used in athletics, in spirit-related materials, and on uniforms – the black or the darker color should be on the left side, and the red or the lighter color should be on the right side. Non-solid colors, designs, or patterns such as distressed, camouflage, animal prints, stars and stripes, starbursts, hearts, rhinestones, etc., are not permitted. Nor may words or graphics be placed on top of the logo.
Generally the district U, also described as the concentric U logo, is used to represent the Union district as a whole and is, therefore, used on buildings, in district publications and on district stationery. Unlike the Split U logo, words and graphics may be placed on the district U with design approval from the Superintendent or designee.
The “Redskin Logo” is most often associated with Union’s secondary schools and the elementary schools which have adopted the Redskin mascot. The image of the mascot may only be used in front of the district concentric U logo as pictured.
Recognizing there are many shades of red, the color considered “Union Red” is a bright red listed as the following:
Pantone #186 or #200 (depending on the texture or material) in the Pantone Formula Guide Color Deck for publications, T-shirts, and novelty items; and
Pantone #19-1763 TPX Formula One in the Pantone Architecture and Interiors Color Deck for walls, buildings, and more permanent structures.
All requests for logos/registered names use must be made in writing, preferably by email, at least two weeks in advance of the inquirer’s deadline. The request should include:
All logo/name requests for use in publications – including flyers, advertisements, websites, etc. – should be directed to:
Exec. Director of Communications
Union Education Service Center
8506 E. 61st
Tulsa, OK 74133-1926
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